Chapter 1 商务职场准备战 Preparation
面试交流 Communicating with Interviewers 002
巧谈优点和缺点 Advantages and Disadvantages 007
喜提录用函 Receiving an Offer 011
认识新同事 Meeting New Colleagues 016
Chapter 2 行政办公 Administrative Work
接听电话 Answering Phone Calls 022
接待来访 Receiving Guests 027
收发传真 Sending and Receiving Faxes 032
发送邮件 Sending an Email 036
文件归档 File Filing 041
购买办公设备 Purchasing Office Equipment 046
Chapter 3 商务会议 Business Conferences
会前准备 Preparing a Meeting 052
会议主持 Hosting a Meeting 057
各抒己见 Expressing Opinions 062
表达赞同 Showing Agreements 067
表达反对 Showing Disagreements 072
会议总结 Making Summary 077
取消会议 Cancelling a Meeting 082
Chapter 4 市场营销 Marketing
市场调研 Market Research 088
市场开发 Market Development 094
销售策略 Marketing Strategy 099
参加展会 Attending Trade Fairs 104
产品介绍 Product Presentation 110
开发潜在客户 Developing Potential Customers 114
Chapter 5 客户接待 Receiving Customers
行程安排 Making Arrangements 120
机场迎接 Meeting Guests at the Airport 125
安顿客户 Getting Guests Settled 130
商务宴请 Business Banquets 135
参观工厂 Showing Guests Around the Factory 140
赠送礼物 Giving Gifts 145
送别客户 Seeing off Customers 150
Chapter 6 商务谈判 Business Negotiation
初识客户 Meeting with Customers 156
产品细节 Product Details 160
产品包装 Product Packing 164
洽谈交货期 Discussing Lead Time 169
价格谈判：折扣率 Price Discussion：Discount 174
价格谈判：付款方式 Price Discussion：Payment Terms 179
货物保险 Insurance for Goods 184
签订合同 Signing the Contract 189
Chapter 7 贸易往来 Trade Contacts
收款与放单 Receiving Balance & Releasing B / L 194
货物清关 Customs Clearance 199
货物检查 Cargo Inspection 204
索赔与理赔 Claims and Compensation 209
纠纷与仲裁 Disputes and Arbitration 215
Chapter 8 商务合作Business Cooperation
商标注册与转让 Trademark Registering & Transferring 222
专利申请与转让 Patent Application & Transferring 227
招投标 Tendering and Biding 232
产品代理 Applying to Be an Agent 237
合资经营 Joint Venture 242
Chapter 9 商务旅行 Business Trip
安排差旅 Trip Arrangements 248
差旅准备 Trip Preparations 252
差旅报销 Reimbursement of Travel Expenses 257
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